Look: New NYC Bike Safety Ad Campaign
Nov 6th, 2007The New York City Bicycle Safety Coalition, an assortment of New York City government agencies and non-profits (including Transportation Alternatives and the 5BBC), launched a new bike safety advertising campaign.



I am going to steal these
thanks!
http://www.gwadzilla.blogspot.com
Go right ahead. Spread the word!
there are a few cabs in the city with those ads
May it is just me, but these seem to have an anti-bike message. I’m sure they mean for drivers and bikers to “look”, but that is just not the message I get from a quick look.
May I have your promission to use this photos. I love them their great and I like to spread the word.
Thanks,
David
it looks like the car it turning down the wrong way on a one way street
on looknyc’s main page. The same image shows a pedestrian crossing against the light.
i don’t like these at all. they are scary and would definitely discourage plenty of folks i know from biking. also, the message is way off base. the problem is not that motorized vehicle drivers not looking out for bikers, it is the physical infrastructure that encourages unsafe driving.
traffic calming devices such as speed bumps, narrower drive lanes, and lane shifts accomplish greater driver attentiveness, slower traffic, and better compliance with traffic laws. a one meter physical separation of bike lanes from drive lanes would be an inexpensive and incredibly effective solution that could be implemented on nearly all city streets and would also protect bikers and skaters from suddenly opening vehicle doors as well as traffic dangers.
finally, and possibly easiest and most cost effective — better enforcement of existing traffic laws, especially double parking, yellow-light running, and jaywalking. funds from ticketing these offenses would make enforcement pay for itself with possible surplus. city traffic is most dangerous when trying to squeeze through unexpectedly double parked cars and delivery vehicles or taxies picking up and dropping off anywhere and at any time without warning. dealing with these issues makes all drivers get frustrated and aggressive.
these are simple, proven effective, and cheap (or even surplus producing) measures that would make a tremendous difference instantly to our city by reducing pollution, accidents (not just car/bike accidents but also car/car and car/pedestrian accidents as well), and noise. the reduction in accidents would lower insurance and medical costs for everyone.
[...] read that the City of New York would be running television and billboard ads dedicated to raising awareness among … that they need to look for bikers on the road. “This is great!” I thought. Then a [...]
Yeah I agree. Good points really!
some ok points nick grego but…. When they put speedbumps everywhere in my town I bought a Pajero Evolution, now you need an offroad vehicle to drive at the speed limit. The speedhumps are also uncomfortable to ride on a fixie. I agree seperate lanes for bikes are great – infact they are probably the only way to seriously increase bike use….
[...] Web url for “NYC bike safety campaign”: click here [...]
good ad
This is a great post. I’ve added to my feed for my users to read as well. Keep up the good work.
omg…the wall design reminded me of a town here in iowa that has the figure of a man on a motorcycle in the formed by the re-placed cement blocks where he went through the wall of the building after he left the ramped incline of the curve into town. how he missed the telephone pole no one knows…tragic reminders.
where do i get the yellow “look” shirts with the catchy phrases? i’m not finding them anywhere on the net…i saw them on “doap”
Very nice site! is it yours too
Going through your blog gives me a chance to recall why I like reading things with so much thought. It is nice to know that there are still great writers out there that can put fun into knowledgable information. Thank you for your role and eagerness to communicate your thoughts with us.
[...] [photo via NYC Bike Maps] [...]
If you all would just learn to bunnyhop like on a bmx none of this shit would happen. Trust me, the ability to hop up and or over things will save your life.
I really appreciate all the great content you have here, regards for this post. Thank You !!
Royal-Downs.com…
[...]Look: New NYC Bike Safety Ad Campaign | NYC Bike Maps[...]…
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Hi, where can I store my bike for two weeks while in California?
I’ve tried two dozen parking garages, and they are charging two hundred bucks for a month
Any tips are highly appreciated.
Indy
Cell 1-917-868-0590